In 2018, British engineering company, Tour-de-Force, founded a project called FDF-One to enable the private ownership and operation of the most modern era Formula 1 cars. This innovative and exhilarating project required an adequately stimulating design.
Before I was introduced to the project, Tour De Force had been trying to establish their own visual style for use across templates and branded stationary. I was brought in to help refine the visual identity and produce a multitude of vibrant, versatile designs that could to utilised across the brand templates such as business cards and proposals, but also be adapted into a car livery for various vehicle models.
In September 2020, Tour De Force displayed the car for sale at the Salon Privé show in Blenheim Palace, Oxfordshire.
